May
26
Reprise Media, New York based Search Engine Marketing Company, is ranked 30th Fastest Growing New Business by Entrepreneur Magazine.
From their New York City loft location, Peter Hershberg and Joshua Stylman remember thinking that their internet search engine marketing company might eventually grow large enough to have 10 employees or so. “We’ve grown to about three dozen employees in two years,” says Hershberg, 32. “[It’s] a lot faster than we anticipated.”
Co-founding Reprise Media in February of 2003, this entrepreneurial pair had a wealth of experience within the internet marketing business. When their first internet marketing company was acquired by Ask Jeeves in 1999, the pair joined Ask Jeeves’ executive management team before striking out on their own again three years later. Believing that media planners didn’t yet have an optimally effective way to sell internet marketing, the pair saw a niche in creating viable search engine marketing plans for clients–consulting with them to choose keywords, bid on them, and then place ads to show up on the results page when someone does a search on Google, Yahoo!, and the like. “We’re sort of like an ‘ad agency meets a consulting firm’ with a specific concentration on [search engine marketing],” says Stylman, 31.
As clients saw that buying ads to show up on keyword-specific results pages was netting results, the industry began to grow, and Reprise Media was right in the middle of it. Only 20 months after startup, Hershberg and Stylman opened a satellite office in Boston, and sales have skyrocketed from $1.5 million in 2003 to a projected $20 million in 2005.
Read the full story at Entrepreneur Magazine.
Reprise Media Founders also named finalists for Ernst & Young Entrepreneur of the Year.
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