Feb
3
Top Google Results for Ecommerce Stores
Filed Under Google
Google has been showing Froogle results at the top of search results as "product search results". Many website owners are not aware of this. If you sell products on your website, prepare your froogle search feed, and upload it to froogle. With the right title selection you can make it to the top of Google search engine results even for very competitive keywords.
Here’s an example snapshot of what I am talking about. I have shown the froogle results with red tag.
About Froogle
Froogle is a new service from Google that makes it easy to find information about products for sale online. By focusing entirely on product search, Froogle applies the power of Google’s search technology to a very specific task: locating stores that sell the item you want to find and pointing you directly to the place where you can make a purchase.
To use Froogle, look for the Froogle Product Search box on the advanced search page or go directly to the Froogle home page. Type in the name of the item you want to find and click on "Froogle Search." Almost instantly, you’ll see photos of relevant products and links to the stores that sell them. Or you may choose to browse through the merchandise categories listed on Froogle’s home page until you find exactly the item you want to buy.
As with all other Google search results, Froogle ranks store sites based only on their relevance to the search terms you’ve entered. Google does not accept payment for placement within our actual search results, and advertising that appears to the right of Froogle search results is always clearly identified with the label "Sponsored Links."
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In the froogle feed, the product description should be the same as the description on the site. No additional promotional text is allowed. However, such a restriction does not appear to be there for the title. Does that mean that the title in the feed can be different from the actual title on the site?
kiran, yes you may modify your title to add your keywords.